Stars Aligned: A Guide to Using Celebrity Endorsements in Videos
In the bustling world of Indian advertising, capturing attention can be a battle cry. Here's where celebrity endorsements enter the scene, offering brands a powerful [...]
Explainer Videos 101: Benefits, Uses & How to Create One for Your Business
Information overload is real. Consumers are bombarded with messages daily, making it harder than ever to capture their attention and explain your product's or service's [...]
How Employer Branding Videos Reel in Top Talent
In today's competitive job market, companies are no longer just competing on salaries and benefits; they need to establish themselves as desirable employers. Attracting and [...]
#HashtagHero: How Brands can Reimagine Special Day Videos for Maximum Engagement
Let's face it, the social media landscape is littered with forgettable #NationalDonutDay posts and #EarthDay platitudes. At FlowInk Pictures, we understand why some brands shy [...]
AI in Action: 5 Tools Revolutionizing Video Production
The video production landscape is experiencing a seismic shift. Artificial intelligence (AI) is no longer a futuristic fantasy; it's a powerful reality transforming how we [...]
How to Craft Corporate Videos that Captivate
At FlowInk Pictures, we understand the struggle. You need a corporate video, but the thought conjures images of snoozefests filled with droning narration and endless [...]
The Power of People: Why Your Brand Needs Testimonial Videos
Think back to the last time you tried a new restaurant. Did you blindly pick one or seek recommendations from friends or online reviews? Chances [...]
Beyond the Lens: Why We Need More Women in Video Production
The world we see through the lens of video is a powerful storyteller. It shapes our understanding of the world, our emotions, and even our [...]
Why Your Organization Needs a Brand Film in 2024
Today's savvy consumers crave authenticity, emotional connection, and a deeper understanding of the brands they interact with. This is where the power of brand film [...]
