A company profile video should start with an attention-grabbing opening sequence. Depending on the nature of business, it may include footage of the company’s facilities, employees working, or the production process.
The video should also tell the audience about its vision, core values and inform about the reasons why the company exists. These videos are a great starting point to tell the viewers about the products and services offered by the company as well as the key features, benefits and unique selling points of the offerings.
At times, these videos also include testimonials from other satisfied clients or partners to build credibility. The video must showcase the company’s achievements, awards and milestones.