How Does FlowInk Pictures Capture Office Culture in Corporate Videos?

Amdocs is a global leader in software and services for communications and media companies, serving some of the world’s most recognized brands. The company is known for its innovation and focus on delivering technology that powers connected digital experiences.

In India, Amdocs has built a strong presence, not only as a technology powerhouse but also as a workplace that reflects modern values of collaboration, inclusivity, and sustainability. The Gurugram office is a prime example of this vision. Every corner of the space has been thoughtfully designed to make employees feel supported, engaged, and connected.

The workplace includes focus pods for moments of deep concentration, café corners for informal conversations, hybrid-ready setups that connect teams across time zones, and sustainable design elements that reflect a forward-looking approach. A 24/7 tuck shop adds convenience, giving employees access to food and refreshments around the clock.

This is about more than interiors—it’s about creating an environment where people thrive, ideas grow, and teams feel connected despite geographical boundaries.

The Challenge

When Amdocs decided to showcase its Gurugram office, the requirement went beyond producing a standard office walkthrough video. The company wanted a corporate film that would reflect the ethos behind the design, the culture that thrives within its walls, and the people who bring the space to life.

The challenge was clear: a film had to be created that balanced aesthetic appeal with authenticity. It needed to highlight the office’s unique features, while also capturing the warmth, collaboration, and dynamism of Amdocs’ work culture. This video was intended for internal and external audiences alike—serving as both an employer branding tool and a representation of Amdocs’ identity in India.

The FlowInk Approach

This is where FlowInk Pictures, India’s top corporate video production company, came in. With years of experience in corporate video production in India, FlowInk understands that a workplace film is more than its walls and furniture—it’s about people, culture, and values.

To begin with, our team immersed itself in the office environment. We spent time observing the natural rhythm of the workplace—how employees collaborated in meeting rooms, used the focus pods for concentration, or connected casually over coffee in the café areas. This first-hand understanding allowed us to design a film that felt genuine rather than staged.

The brief was ambitious—create a corporate video that employees, both present and future, would genuinely want to watch. Not another formulaic film, but something that captured the spirit of the workplace.

Our approach focused on showcasing people, energy, and culture. We brought more employees into the frame, not just to speak, but to live the vibe of the Gurugram office. The challenge lay in helping them appear natural on camera—something we solved with a mix of engaging interactions, dynamic transitions, and crisp edits.

The result was a film that’s modern, fluid, and people-first—an authentic reflection of the office culture, designed to inspire as much as it informs. FlowInk rose to the occasion, delivering a corporate video that breaks the mold and raises the bar.

Key aspects we chose to emphasize included:

• Hybrid-ready setups that keep global teams seamlessly connected.
• Sustainable design elements that align with modern workplace values.
• Culture-driven spaces like café corners and the 24/7 tuck shop that foster a sense of belonging.

Throughout the shoot, our goal was to make the office come alive on screen—not as a set of facilities, but as a vibrant ecosystem where collaboration, growth, and innovation naturally unfold.

The Outcome

The final film successfully captured the character of Amdocs Gurugram. It showcased the office as a hub of connection and creativity while highlighting its thoughtful design and people-first approach.

Amdocs has since used the video across multiple platforms—internally to engage employees and externally to strengthen its employer brand. It quickly became an instant hit on LinkedIn, amplifying its reach and impact.

Perhaps the best compliment we received was that, despite being a two-minute film, it hardly feels like it. In today’s world of shrinking attention spans, that’s the ultimate validation. This office culture video has become a valuable asset in positioning Amdocs as an employer of choice in India, helping them attract and retain top talent while showcasing their commitment to modern workplace values.

For FlowInk Pictures, this project reinforced our expertise in creating office culture videos that go beyond interiors to capture the essence of workplace communities. It also demonstrated how corporate films can serve as long-term strategic assets, supporting hiring, brand-building, and employee engagement.

Why FlowInk Matters

At FlowInk Pictures, we believe that every video should have a purpose. Our experience spans working with Fortune 500 companies, MNCs, and fast-growing start-ups across industries such as finance, SaaS, healthcare, and manufacturing. In each case, we design films that connect with the right audience and create measurable impact.

Our services include:

• Corporate films that highlight people, culture, and purpose.
• Explainer videos that simplify complex ideas.
• Ad films and commercials designed to make a lasting impression.
• Event videos that extend the life of your events online.
• Animated videos that bring modern ideas to life.
• AI-powered videos that push creative and technological boundaries.

What makes us stand out as India’s top video production company is our ability to balance creativity with clarity. We focus on visuals and we focus on meaning. Each frame is crafted to serve a strategic objective, whether that’s strengthening employer branding, explaining a product, or boosting brand recall.

Conclusion

The Amdocs Gurugram project is a strong example of how corporate video production in India can go beyond the ordinary. By combining cinematic visuals with a people-first approach, FlowInk Pictures created a film that not only showcased a modern office but also highlighted the values and culture that make Amdocs unique.

For companies looking to showcase their workplace, culture, or brand vision, a well-crafted video is no longer optional—it’s essential. It builds trust, strengthens connections, and leaves a lasting impression on the right audience.

Want to showcase your workplace or culture through a video that truly connects?
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